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So what is alt text for images, and can you use it for SEO purposes? This is a question I get asked time and time again, and I think it sounds a bit more confusing than it is! I’m breaking down what alt text is and its purposes in this blog post, and hopefully answer […]

You don’t have to be a graphic designer to create a Pinterest pin design—in fact, once you create a few templates you can use time and time again, you can create new pins in minutes and totally take the pain out of the process! I get asked all the time how to make pins stand […]

Do you really need a website for your small business or is social media enough? I get asked this question a lot and in my opinion, having your own website is essential! It’s completely necessary when it comes to positioning you as an expert and building trust with your audience, upselling your services, attracting (and […]

Blog posts can be very beneficial for SEO because they allow you to target more keywords and reach more people, show Google that your site is active and relevant, keep people on your site longer (and hopefully visiting more pages), plus many more reasons. And for businesses, blog posts allow you to show off your […]

Does SEO really matter for your small business? Ok ok, you know I’m going to say it does. But let’s talk about why! Top benefits of SEO for small business What is SEO? SEO in a nutshell is the process of making your site easier for search engines to understand, which will help your rankings […]

So let’s get right to it- should you share Instagram posts to Pinterest? Short answer- no. Long answer- I’m going to explain why in this post, so keep reading 🙂 Why you shouldn’t share an Instagram post to Pinterest Pinterest has the ability to connect to your Instagram account and access analytics for it, so […]

I’m sure you’ve seen Google My Business accounts rank when you’re searching for Thai restaurants or garden centers near you (those may be two of my top searches…), and Google My Business is definitely great for businesses like that that have a location for people to visit. But there are benefits of Google My Business […]

Because Pinterest is a search engine (not social media!), so doing keyword research will help your pins rank better and get more traffic! I’ve written about all the different ways you can do keyword research for Pinterest before, and this post is tackling the Pinterest keyword tool called Pinterest Trends. Pinterest Trends is a tool […]

Web design and SEO go hand-in-hand! I know you’re doing great website design work for your clients, and by focusing on SEO, you can create an amazing website that also ranks well in Google, which will help your clients’ business grow. You’re probably already doing a lot of these things anyway, but focusing on SEO […]

I give a lot of advice on optimizing new blog posts, but what about updating old blog posts for SEO? Is it worth it? I’ll give you the answer every SEO expert gives about every SEO question- it depends! 😉 I do think there’s value in updating old blog posts for SEO- if they’re worth […]

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